Best Online Marketing Degrees

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Online Schools Report is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.

The digital age is upon us, and those with the best online Bachelor’s degrees in Marketing will be well placed to take advantage of this evolution. Marketing is a more profitable business area than ever before, simply due to how much of it happens each and every day.

People spend more time on a screen than ever before, making them more available for new marketing strategies. Those can take advantage of this new social trend will be well-equipped to boost their yearly salaries and improve their companies at the same time.

Marketing degrees can be earned online, too. Even if you have a tight schedule and need flexible class hours, you can earn a Bachelor’s in Marketing and start on your personal path to success.

Online Schools Report is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.

What is a Bachelor’s in Marketing Degree?

A Bachelor’s in Marketing degree is an offshoot of a general business degree that focuses on marketing specifically. To receive it, students must learn about fields and concepts relevant to the marketing of products and communication to and from consumers.

This is a highly competitive field and is very relevant in modern times. As advertising and marketing involve digital technology and evolving social trends, marketing degrees will be highly sought after by businesses looking to boost their revenue and capture new consumer groups.

Some marketing degrees allow for specializations, such as concentrations in social media or consumer communication. A popular degree tangentially related to marketing is Public Relations. For a broad business degree, your best bet is one of the Best Online Business Administration Degrees.

How Much Can You Earn with a Marketing Degree?

People with degrees in marketing can earn decent salaries just out of school. Marketing associate’s earn between $40,000 and $50,000 per year. Managers quickly start to climb and can earn six figures as their business succeeds.

Overall, marketing degree worthiness is heavily dependent on personal success and the business that the holder enters. Business fields that are currently moving or experiencing rapid growth will allow for more lucrative salaries.

What is Required for a Marketing Degree?

Bachelor’s in Marketing degrees require a general business core group of classes as well as specialized coursework. Some of the most common classes that students may take include:

  • communication classes
  • business classes
  • courses on market research
  • some statistics in mathematics
  • writing courses

All of these prepare an individual for the varied requirements that might be asked for in any business or marketing job. Those who earned marketing degrees will be well-rounded individuals with a lot of useful skills.

What Are the Best Marketing Degrees?

OSR uses six data points: three school-wide and three program specific. For school-wide, OSR uses Student Satisfaction, Admission Rates, and the number of programs the school offers online. For program specific, OSR checks the Median Debt of graduates from that program, how many degrees are offered within that program’s umbrella department, and what percentage of students at that school graduated from that department.

The six statistics are displayed by each school. The sliding bar under each statistic represents how that school compares to other US institutions. “Not reported” means a school did not release that information to the US Department of Education. A more detailed description of the OSR process can be found on the methodology page.

Bellevue University

Bellevue University

Quick Facts

  • Specialized classes included
  • Affordable for all students
  • Very flexible scheduling
Program Web Page

Schoolwide Rankings

Student Satisfaction

72%

Programs Offered Online

51

Programs in Department

19

Popularity at School

52%

100%OSR Score

Bellevue has a program that requires 127 credits for completion. Over the course of your classes, you’ll take regular marketing courses and a special Kirkpatrick Signature series of courses that bring in American focus to marketing symbols. This degree will suit students planning to stay in America and build their business from there.

Franklin University

Franklin University

Quick Facts

  • No application fee 
  • Lots of course choice
  • Affordable for all students
Program Web Page

Schoolwide Rankings

Student Satisfaction

73%

Programs Offered Online

32

Programs in Department

14

Popularity at School

70%

96%OSR Score

Franklin’s marketing program requires that students complete 124 semester hours. The program can be tailored towards certain focuses or electives that students are excited about. In addition, there are plenty of opportunities to learn marketing concepts from on-the-job professionals throughout the program.

Colorado State University Global

Colorado State University Global

Quick Facts

  • Good spread of applicable skills
  • Can customize with undergraduate specialty
  • Plenty of credits can transfer
Program Web Page

Schoolwide Rankings

Student Satisfaction

65%

Programs Offered Online

15

Programs in Department

7

Popularity at School

60%

82%OSR Score

In this program, students will collect 120 credits devoted to teaching them current marketing theoretical and applicable skills. The program provides a versatile degree that can prepare students for careers in creative services, public relations and advertising, promotion, and strategic planning and research.

Southern New Hampshire University

Southern New Hampshire University

Quick Facts

  • Relevant concentration options
  • Easily transfer credits to master program
  • Ability to graduate early
Program Web Page

Schoolwide Rankings

Student Satisfaction

75%

Acceptance Rate

78%

Programs Offered Online

43

Programs in Department

12

Popularity at School

32%

80%OSR Score

This marketing program can be completed either on a traditional timescale or with an accelerated bachelor’s to master’s pathway. This allows students to pursue a higher degree immediately. This marketing program requires 120 hours for completion and offers two different concentrations: digital marketing or social media marketing.

Post University

Post University

Quick Facts

  • Lots of opportunity to specialize
  • Prepares for particular careers
  • Offers evening and weekend programs
Program Web Page

Schoolwide Rankings

Student Satisfaction

80%

Acceptance Rate

63%

Programs Offered Online

17

Programs in Department

5

Popularity at School

63%

79%OSR Score

Post University offers this 120-credit-hour marketing degree with many different concentrations to choose from. Some of these concentrations are particularly specialized, such as sport management or international marketing. This allows focused students to prepare for their ideal career right away.

National University

National University

Quick Facts

  • Fast class schedule
  • Early graduation is possible
  • Relevant and modern coursework focus
Program Web Page

Schoolwide Rankings

Student Satisfaction

71%

Programs Offered Online

46

Programs in Department

9

Popularity at School

25%

79%OSR Score

This marketing program emphasizes communication above all other aspects. This prepares students well for careers in positions where they will deal with people or have to analyze what consumers want and need from a given product. The classes are only four weeks each, and 120 credit hours are required for completion.

Florida International University

Florida International University

Quick Facts

  • Offers strong strategy focus
  • Offers strong foundation for many marketing jobs
  • Three application acceptance dates
Program Web Page

Schoolwide Rankings

Student Satisfaction

76%

Acceptance Rate

54%

Programs Offered Online

26

Programs in Department

7

Popularity at School

25%

77%OSR Score

This program offers a marketing degree well-suited for a variety of business- and marketing-focused careers over 120 credit hours. Half of those credits will be devoted to business core classes and electives that are primarily focused towards marketing research, strategy and branding aspects of the subject.

University of Maryland Global Campus

Quick Facts

  • Marketing club is available to join
  • All faculty has experience in the marketing field
  • Offers flexible scheduling for most classes
Program Web Page

Schoolwide Rankings

Student Satisfaction

73%

Programs Offered Online

31

Programs in Department

7

Popularity at School

32%

76%OSR Score

This program, requiring 120 hours, is also offered as a minor if you want to combine this specialization with something else. Its course list dips into a broad ocean of marketing concepts. During your time here, you’ll study consumer behavior and relationships and learn valuable skills such as valuation and pricing and integrated marketing communications.

Western Governors University

Western Governors University

Quick Facts

  • Affordable for all students
  • Very flexible scheduling for everyone
  • Fast-track options available
Program Web Page

Schoolwide Rankings

Student Satisfaction

65%

Programs Offered Online

29

Programs in Department

7

Popularity at School

27%

76%OSR Score

This degree program teaches students how to both analyze consumer behavior and to develop the right marketing strategies to pitch various different types of products and services. Flexible scheduling and affordable tuition make this a great choice for many marketing students. It will take about 120 credit hours.

University of Minnesota-Crookston

University of Minnesota-Crookston

Quick Facts

  • Small class sizes and engaging professors
  • Classes use latest business data and statistics for analysis
  • Many internship opportunities
Program Web Page

Schoolwide Rankings

Student Satisfaction

72%

Acceptance Rate

69%

Programs Offered Online

13

Programs in Department

9

Popularity at School

40%

75%OSR Score

Crookston’s 120 credit-hour marketing program focuses on a customer-based mindset, helping students identify what various consumers might need or desire. The program also prepares students to tackle global business challenges, allowing them to bring their marketing education everywhere and still succeed.

Regis University

Regis University

Quick Facts

  • Strong focus in coursework
  • May translate work experience into college credit
  • Three start dates
Program Web Page

Schoolwide Rankings

Student Satisfaction

74%

Acceptance Rate

60%

Programs Offered Online

25

Programs in Department

8

Popularity at School

24%

73%OSR Score

In Regis’ marketing program, you’ll spend 120 credit hours learning about strategy and management of the world of marketing. It’s an ideal track for students that want to learn how to run the show when it comes to marketing efforts. The course load looks at interesting marketing factors such as politics and regulatory actions.

Saint Leo University

Saint Leo University

Quick Facts

  • Affordable for all students
  • Marketing courses focus on modern concepts
  • Very flexible scheduling
Program Web Page

Schoolwide Rankings

Student Satisfaction

74%

Acceptance Rate

58%

Programs Offered Online

22

Programs in Department

8

Popularity at School

28%

72%OSR Score

This 120 credit-hour program is also in Business Administration with a marketing specialization. This prepares students for leadership positions in real-world professions but also gives them the tools to drive their business to success thanks to their marketing expertise. The curriculum focuses on things such as consumer behavior, international business, and entrepreneurship.

Pennsylvania State University-World Campus

Pennsylvania State University-World Campus

Quick Facts

  • Offers strong strategic foundation
  • Faculty is very experienced
  • Three admission dates
Program Web Page

Schoolwide Rankings

Acceptance Rate

67%

Programs Offered Online

42

Programs in Department

7

Popularity at School

25%

72%OSR Score

Penn State offers a 120-credit-hour marketing program that is both comprehensive and innovative. Everything is taught by doctoral faculty, of which each member has a real-world marketing experience. This ensures that students get the best education from people who know what they’re talking about. The program is in the top 5 percent of all business programs worldwide.

Concordia University-Saint Paul

Quick Facts

  • Affordable for all students
  • Students can graduate quickly
  • No application fee
Program Web Page

Schoolwide Rankings

Acceptance Rate

55%

Programs Offered Online

17

Programs in Department

5

Popularity at School

31%

70%OSR Score

This 40-credit-hour program is a fully online academic adventure. Classes are extremely flexible and allow students to attend on their personal schedule. Most courses are completed in just seven weeks, so opportunities for fast graduation are plentiful.

Fort Hays State University

Fort Hays State University

Quick Facts

  • Very affordable for most
  • Offers the ability to specialize
  • Many scholarships to apply for
Program Web Page

Schoolwide Rankings

Student Satisfaction

71%

Acceptance Rate

89%

Programs Offered Online

22

Programs in Department

4

Popularity at School

41%

70%OSR Score

This program requires 118 credit hours and offers the ability to choose between two concentrations or a general marketing concentration. This allows students to prepare for a particular marketing career or obtain a marketing degree that is versatile for all kinds of business opportunities.

Minot State University

Minot State

Quick Facts

  • Affordable for all students
  • Lots of video conference equipment
  • University is partnered with internship program
Program Web Page

Schoolwide Rankings

Student Satisfaction

77%

Acceptance Rate

69%

Programs Offered Online

10

Programs in Department

5

Popularity at School

25%

69%OSR Score

In this 120-credit-hour program, you’ll learn the skills you need to compete effectively in the marketing field. The program highlights the relevance of social media and the significance of sales skills. Marketing is not just an understanding of numbers but of people, and Minot understands this better than many other universities.

Florida Atlantic University

Florida Atlantic University

Quick Facts

  • Affordable for in-state students
  • Lots of military discounts
  • Very flexible scheduling
Program Web Page

Schoolwide Rankings

Student Satisfaction

76%

Acceptance Rate

60%

Programs Offered Online

10

Programs in Department

4

Popularity at School

18%

67%OSR Score

This program requires 120 credits for completion. Among the completed marketing courses, several are specialized for certain career paths, allowing students to pursue particular careers if they already know they want to do. This program is military friendly and offers discounts for those in the armed services.

Grand Canyon University

Grand Canyon University

Quick Facts

  • Affordable for all students
  • Classes are relevant and modern
  • Very flexible scheduling
Program Web Page

Schoolwide Rankings

Student Satisfaction

69%

Acceptance Rate

67%

Programs Offered Online

37

Programs in Department

6

Popularity at School

11%

66%OSR Score

This 120-credit-hour degree emphasizes marketing and advertising. This prepares students for careers in fields that focus on speaking to consumers and understanding their deepest desires and needs. A communication emphasis is included in the curriculum.

California Baptist University

California Baptist University

Quick Facts

  • Offers Christian worldview
  • Can be completed in less than two years
  • Many financial aid opportunities
Program Web Page

Schoolwide Rankings

Student Satisfaction

78%

Acceptance Rate

77%

Programs Offered Online

23

Programs in Department

4

Popularity at School

19%

65%OSR Score

This 48-credit-hour program prepares students to understand consumer behavior and propel them towards a profitable career path. This school has a Christian viewpoint and incorporates some of the methodology and ethics of the faith into its understanding of marketing. This leads to a program that teaches students to self-reflect and lead and engage others.

Kennesaw State University

Kennesaw State

Quick Facts

  • Affordable for in-state students
  • Versatile marketing foundation in courses
  • Very flexible scheduling
Program Web Page

Schoolwide Rankings

Student Satisfaction

74%

Acceptance Rate

61%

Programs Offered Online

10

Programs in Department

3

Popularity at School

20%

65%OSR Score

This program uses 120 credit hours to prepare students for diverse career opportunities in all sorts of marketing niches and professions. Its course list is robust and varied to offer a strong marketing foundation that can be translated into many different career fields. It’s an ideal choice for a student that doesn’t have one job singled out yet.

University of Massachusetts-Amherst

Quick Facts

  • Offers a variety of related online choices
  • Offers some ability to specialize
  • Lots of professional organizations to join
Program Web Page

Schoolwide Rankings

Acceptance Rate

58%

Programs Offered Online

9

Programs in Department

6

Popularity at School

15%

64%OSR Score

This degree program teaches you how to become a marketer through effective storytelling. Rather than just looking at the numbers, Amherst’s 120 credit-hour program will teach you how to take the human element into account during your marketing and business decisions. This is well-suited for today’s marketing landscape, which focuses on personal brand and identification.

University of Alabama at Birmingham

University of Alabama at Birmingham

Quick Facts

  • Offers flexible scheduling
  • Accepts plenty of transferable credit options
  • Can complete program in 13 semesters
Program Web Page

Schoolwide Rankings

Student Satisfaction

78%

Acceptance Rate

92%

Programs Offered Online

12

Programs in Department

8

Popularity at School

21%

64%OSR Score

This 78-credit-hour degree program provides students with the skills and knowledge necessary to drive growth in global markets. It boasts a student-centered support staff and a 24/7 technical helpdesk. There are also plenty of scholarships and networking opportunities.

Temple University

Quick Facts

  • Offers networking opportunities
  • Fast track path is available
  • Plenty of opportunity to specialize
Program Web Page

Schoolwide Rankings

Student Satisfaction

74%

Acceptance Rate

57%

Programs Offered Online

6

Programs in Department

1

Popularity at School

24%

63%OSR Score

This 120-credit-hour program offers a strong marketing focus and can be completed in three years instead of four. In addition, marketing majors can join the American Marketing Association for networking opportunities and potential career options upon graduation.

University of Minnesota-Twin Cities

University of Minnesota

Quick Facts

  • Three start dates for admissions
  • Small class sizes
  • Internship opportunities
Program Web Page

Schoolwide Rankings

Student Satisfaction

74%

Acceptance Rate

50%

Programs Offered Online

6

Median Debt

$21,680

Programs in Department

1

Popularity at School

10%

63%OSR Score

In 120 credit hours at the University of Minnesota, you’ll earn a top-notch marketing education. In this program, students will learn how to handle challenges that marketing experts already deal with every day across the world. Focuses include personal selling, consumer behavior, Internet marketing, and marketing research.

Old Dominion University

Old Dominion University

Quick Facts

  • Flexible scheduling
  • Offers guaranteed admission if coming from VCCS
  • Offers one-on-one professor virtual hours
Program Web Page

Schoolwide Rankings

Student Satisfaction

75%

Acceptance Rate

86%

Programs Offered Online

19

Median Debt

$29,001

Programs in Department

5

Popularity at School

15%

63%OSR Score

This program requires the standard 120 hours for completion. Old Dominion also allows you to put some of the credits during your bachelor’s program towards a master’s program if you’re interested in further education. Its online system allows for excellent schedule and cost flexibility.

University of Memphis

Quick Facts

  • Flexible class schedules
  • Streamlined admission process
  • Focus on marketing management curriculum
Program Web Page

Schoolwide Rankings

Student Satisfaction

76%

Acceptance Rate

85%

Programs Offered Online

18

Programs in Department

4

Popularity at School

20%

62%OSR Score

This program requires 120 hours for graduation, but all credits can be completed online with no issue. Students in this marketing program will earn a wide variety of marketing techniques and concepts, including supply chain management, advertising principles and focuses on consumer behavior. This degree explicitly focuses on management in relation to marketing.

University of Wisconsin-Whitewater

University of Wisconsin-Whitewater

Quick Facts

  • Offers opportunity to specialize
  • 100% placement rate within six months of regulation graduation
  • Opportunities for networking and internships
Program Web Page

Schoolwide Rankings

Student Satisfaction

73%

Acceptance Rate

70%

Programs Offered Online

5

Programs Offered Online

Not reported

Popularity at School

32%

62%OSR Score

This 120-credit-hour marketing program integrates many fields of study into one comprehensive program. This program teaches students to analyze marketing concepts from several different viewpoints, incorporating managerial, retail, and advertising concepts all the while. There are several emphases available for students to specialize in.

West Texas A & M University

West Texas A & M University

Quick Facts

  • Affordable for all students
  • Lots of networking pathways
  • Great for preparing students for leadership positions
Program Web Page

Schoolwide Rankings

Acceptance Rate

61%

Programs Offered Online

10

Programs in Department

4

Popularity at School

14%

62%OSR Score

This online program is a Business Administrations option with an emphasis on marketing. Students can take advantage of many networking opportunities and extracurricular activities, and 120 credits are required for completion.

The University of Texas of the Permian Basin

The University of Texas of the Permian Basin

Quick Facts

  • Affordable for all students
  • Students have the ability to graduate early
  • Prepares students for management positions
Program Web Page

Schoolwide Rankings

Student Satisfaction

75%

Acceptance Rate

89%

Programs Offered Online

11

Programs in Department

1

Popularity at School

23%

61%OSR Score

This degree requires 120 credit hours for completion but offers pathways to early graduation for dedicated students. Courses only last eight weeks each. This marketing degree also allows students to transfer into a management program if they decide that they want to lead their department early on in their careers.

New Mexico State University-Main Campus

New Mexico State University-Main Campus

Quick Facts

  • Affordable for in-state students
  • Prepares students for leadership positions in marketing jobs
  • Flexible admissions requirements
Program Web Page

Schoolwide Rankings

Acceptance Rate

64%

Programs Offered Online

8

Programs in Department

2

Popularity at School

17%

61%OSR Score

Students can complete a Business Administration program with an emphasis on marketing from New Mexico State. This program focuses on the administrative qualities in the marketing sphere rather than other aspects, although general marketing concepts will be covered earlier in the curriculum. Completions requires 120 credit hours.

Huntington University

Quick Facts

  • Program emphasizes modern focuses
  • Can trade work experience for credits
  • Several benefits for military personnel
Program Web Page

Schoolwide Rankings

Student Satisfaction

79%

Acceptance Rate

81%

Programs Offered Online

7

Programs in Department

4

Popularity at School

19%

59%OSR Score

This online marketing degree uses courses that only last for five weeks. This flexibility allows people with full-time jobs to still earn credits towards their degree and do it on their schedule. The 120 credit-hour degree emphasizes social media, public relations, and market research. There are also advanced career options available, to which students can easily transfer.

Arizona State University-Tempe

Arizona State University-Tempe

Quick Facts

  • Very well accredited
  • Several start dates throughout your
  • Lots of financial aid opportunities
Program Web Page

Schoolwide Rankings

Student Satisfaction

74%

Acceptance Rate

84%

Programs Offered Online

1

Median Debt

$25,500

Programs Offered Online

Not reported

Popularity at School

25%

58%OSR Score

Over 120 credit hours, ASU’s marketing program can prepare you for all kinds of professions. The program provides students with fundamental marketing knowledge as well as more focused skills in the areas of communication, decision-making and market analysis. ASU is one of the top business schools in the country.

Oregon State University

Oregon State University

Quick Facts

  • Four start dates per year
  • Lots of flexibility and specialization choices
  • Free online tutoring and career guidance
Program Web Page

Schoolwide Rankings

Student Satisfaction

72%

Acceptance Rate

79%

Programs Offered Online

20

Programs Offered Online

Not reported

Popularity at School

11%

58%OSR Score

This program requires 180 credit hours for completion, but it offers several different focuses to prepare you optimally for different career paths. Some of the specialties you can choose from include digital marketing, family business, hospitality management, or supply chain and logistics management.

Troy University

Troy University

Quick Facts

  • Flexible admission requirements
  • Several scholarship opportunities
  • Only 9-week terms
Program Web Page

Schoolwide Rankings

Student Satisfaction

76%

Acceptance Rate

88%

Programs Offered Online

18

Programs in Department

2

Popularity at School

16%

56%OSR Score

This 120 credit-hour degree program offers a Bachelor of Science in Business Administration with an emphasis on marketing. This prepares students for leadership roles in all kinds of career fields. The coursework focuses on modern marketing problems and solutions to prepare students for the real-world issues they’ll have to face in the workforce.

Indiana Wesleyan University-Marion

Quick Facts

  • No application fee
  • Lots of ways to specialize
  • Can be completed in less than two years
Program Web Page

Schoolwide Rankings

Student Satisfaction

73%

Acceptance Rate

72%

Programs Offered Online

19

Programs Offered Online

Not reported

Popularity at School

11%

53%OSR Score

This 48-credit-hour program gives students the ability to choose between four different marketing specializations. These are social media, service and nonprofit marketing and digital printing, marketing analytics, and advertising and promotions. This allows students to prepare for specific careers if they already know what they want to do.

Online Schools Report is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.