30 Best Online Master’s in Marketing for 2020

How does 130k a year sound after only two more years of school? The Best Online Master’s Degrees in Marketing will be your guide there.

Marketing is a tremendous industry in itself. One of the main benefits of getting your master’s in it is specialization. There are so many different paths you can take like e-commerce or market research. You’ll be able to innovatively bring solutions to the marketing challenges of today.

You’ll typically be working with the top executives of a company. Marketing includes more than your traditional billboard or tv commercial. Getting your master’s online provides you with the most convenience, and you could be making pretty good money.

What is a Marketing Master’s degree?

Marketing majors are the innovators of the industry. Websites, governing bodies, and companies all require a thorough knowledge of marketing in order to compete.

The demand for marketers will continue to grow. Any organization that relies on revenue needs people who can make them more visible to their target audience. Skills learned in a master’s program, such as digital marketing or market research, are what employers are looking for.

How much can you earn with a Master’s degree in Marketing?

This is the part you’ve been waiting for. What’s your salary looking like? Well, the median salary for Marketing managers as of 2018 was $132,620 per year, according to The Bureau of Labor Statistics.

This field is growing faster than the average with a growth rate of 10 percent from 2016 to 2026. The median wage for those who work in the scientific, professional, and technical services is sitting at $143,100. Getting your master’s in marketing and choosing a concentration can make you look more attractive to employers in these industries.

What is required for a Master’s degree in Marketing?

Before you can enroll in this program, there are several requirements you will need to meet. You will need your Bachelor’s degree but you won’t need to necessarily study marketing. You may be required to take prerequisites in classes such as management and statistics.

Some common classes you may have to take include marketing research and marketing analysis. Most programs require the GMT or GRE. You will also be typically required to provide multiple letters of recommendation.

What are the best Marketing degrees?

OSR uses six data points: three school-wide and three program specific. For school-wide, OSR uses Student Satisfaction, Admission Rates, and the number of programs the school offers online. For program specific, OSR checks the Median Debt of graduates from that program, how many degrees are offered within that program’s umbrella department, and what percentage of students at that school graduated from that department.

The six statistics are displayed by each school. The sliding bar under each statistic represents how that school compares to other US institutions. “Not reported” means a school did not release that information to the US Department of Education. A more detailed description of the OSR process can be found on the methodology page.

  1. Wilmington University

    Quick Facts

    • Tuition: $8,388(in state) / $8,388(out of state)
    • Application fee is $35
    • Doesn’t require GMAT/GRE
    • Classes start every 8 weeks

    School Wide

    Student Satisfaction72.40%
    Admission RateNot Reported
    Programs offered online18

    Program Level

    Median Debt$22,834
    Programs in Department5
    Popularity at School27.02%
    100%
    OSR Score

    This program will teach you how to design strategies in order to meet quotas and customer needs. Thirty-six credits are required for graduation. You will all get the same tuition rate as residents regardless of where you live.

  2. Post University

    Quick Facts

    • Tuition: $7,500(in state) / $7,500(out of state)
    • Can earn non-traditional course credits through examination or portfolio
    • Don’t require GMAT/GRE
    • Have reasonable tuition costs

    School Wide

    Student Satisfaction80.20%
    Admission Rate63%
    Programs offered online17

    Program Level

    Median DebtNot Reported
    Programs in Department3
    Popularity at School62.74%
    97%
    OSR Score

    This program includes courses such as customer relationship management and new product development. This degree requires 36 credit hours for graduation. Post University’s career center has a YouTube channel students can watch to get tips.

  3. Central Michigan University

    Quick Facts

    • Tuition: $12,870(in state) / $18,942(out of state)
    • Program can be completed in 2 years
    • Offered in any semester
    • Accr​edited by the ​Higher Learning Commission (HLC)

    School Wide

    Student Satisfaction73.80%
    Admission Rate68%
    Programs offered online7

    Program Level

    Median DebtNot Reported
    Programs in Department9
    Popularity at School24.01%
    94%
    OSR Score

    U.S. News & World Report has ranked this program among the Best Online MBA Programs. It requires 36 credits for graduation. This university also offers plenty of benefits and resources to veterans.

  4. Bellevue University

    Quick Facts

    • Tuition: $10,170(in state) / $10,170(out of state)
    • Affordable tuition
    • Can help prepare for certification from the PMI or SHRM
    • Deadline is on-going

    School Wide

    Student Satisfaction72.20%
    Admission RateNot Reported
    Programs offered online51

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School52.23%
    93%
    OSR Score

    This program emphasizes real-world skills and will have you working with relevant case studies and simulations. Thirty-six credits are required for graduation. BU is committed to developing professionals who have strong decision making skills, problem solving skills, and team building.

  5. Saint Leo University

    Quick Facts

    • Tuition: $9,990(in state) / $9,990(out of state)
    • Offer scholarship exclusively for online MBA students
    • Can complete in one year at the earliest
    • Offer a 3-credit paid internship

    School Wide

    Student Satisfaction74.00%
    Admission Rate58%
    Programs offered online22

    Program Level

    Median DebtNot Reported
    Programs in Department6
    Popularity at School28.18%
    93%
    OSR Score

    This online MBA program is designed for students already in the field or looking to get into the field. For graduation, you’ll need to complete 36 credit hours. Saint Leo University also helps accommodate distance learners by providing online tutoring.

  6. Florida Institute of Technology

    Quick Facts

    • Tuition: $22,338(in state) / $22,338(out of state)
    • Application is free
    • GRE/GMAT not required
    • Can be completed in 2 years

    School Wide

    Student Satisfaction73.80%
    Admission Rate63%
    Programs offered onlineNot Reported

    Program Level

    Median DebtNot Reported
    Programs in Department11
    Popularity at School10.19%
    91%
    OSR Score

    Thirty-six credits are required for graduation. FIT’s program will teach you how to identify marketing opportunities and how to identify and manage risk. The school’s blog provides students with valuable information such as career advice.

  7. Saint Joseph's University

    Quick Facts

    • Tuition: $16,401(in state) / $16,401(out of state)
    • Can take degree at own pace 
    • Provide real-time learning
    • $35 application fee

    School Wide

    Student Satisfaction73.80%
    Admission Rate77%
    Programs offered online4

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School52.07%
    89%
    OSR Score

    Its master’s program allows students to gain hands-on experience with a capstone in global business strategy. This program requires 42 credit hours. SJU strives to show students how to understand customers and create a strategic marketing plan targeting them.

  8. University of Maryland-University College

    Quick Facts

    • Tuition: $8,244(in state) / $11,862(out of state)
    • Have up to 5 years to finish
    • Offers multiple specialization courses
    • Can access courses from any device

    School Wide

    Student Satisfaction73.00%
    Admission RateNot Reported
    Programs offered online31

    Program Level

    Median DebtNot Reported
    Programs in Department6
    Popularity at School21.74%
    88%
    OSR Score

    Thirty-six credits are required for graduation. The professors from this school are accustomed to the field and highly educated with 88 percent having a terminal degree. This school also offers flexible scheduling options.

  9. Regis University

    Quick Facts

    • Tuition: $12,852(in state) / $12,852(out of state)
    • Affordable tuition
    • Can enhance your degree with certificates
    • Can specialize in different areas

    School Wide

    Student Satisfaction73.60%
    Admission Rate60%
    Programs offered online25

    Program Level

    Median DebtNot Reported
    Programs in Department4
    Popularity at School23.79%
    84%
    OSR Score

    U.S. News and World Report ranked this school as one of the best regional universities in the West. The program consists of 36 credit hours. You’ll study topics such as consumer behavior and production management.

  10. Dallas Baptist University

    Quick Facts

    • Tuition: $16,308(in state) / $16,308(out of state)
    • Offer dual concentrations
    • Can choose from 3 different electives
    • Waived online application fee

    School Wide

    Student Satisfaction76.00%
    Admission Rate39%
    Programs offered online13

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School25.46%
    84%
    OSR Score

    In this program, you will study marketing through Christian-based principles. The credit hours required for graduation are 36-48 depending on if you do a dual concentration. You will be learning about areas such as distribution channels management and outcome-based marketing systems.

  11. University of Saint Mary

    Quick Facts

    • Tuition: $11,070(in state) / $11,070(out of state)
    • Highly ranked in the Western region
    • Affordable tuition
    • Can earn a degree in 1 year

    School Wide

    Student Satisfaction78.60%
    Admission Rate49%
    Programs offered online3

    Program Level

    Median DebtNot Reported
    Programs in Department6
    Popularity at School2.60%
    79%
    OSR Score

    The University of Saint Mary’s online MBA in Marketing and Advertising Management program is designed for working students. It teaches its graduates how to become effective contemporary marketers with one of its main three courses examining the advertising industry in the 21st century. This program requires 36 credit hours to complete.

  12. Colorado Technical University-Colorado Springs

    Quick Facts

    • Tuition: $13,393(in state) / $13,393(out of state)
    • Classes are only 5.5 weeks long
    • Can earn a degree in less than a year
    • Offer mobile-friendly classes

    School Wide

    Student Satisfaction77.20%
    Admission RateNot Reported
    Programs offered online18

    Program Level

    Median DebtNot Reported
    Programs in Department3
    Popularity at School13.07%
    79%
    OSR Score

    Colorado Technical University’s MBA marketing program focuses on teaching its students customer-centered advertising strategies. Its unique capstone course takes candidates on an interactive simulation where they will be expected to run a fictional multimillion-dollar business. Forty-eight credit hours must be completed for graduation.

  13. Grand Canyon University

    Quick Facts

    • Tuition: $9,737(in state) / $9,737(out of state)
    • No GMAT/GRE required 
    • Can finish in as little as 12 months
    • Affordable tuition

    School Wide

    Student Satisfaction69.20%
    Admission Rate67%
    Programs offered online37

    Program Level

    Median DebtNot Reported
    Programs in Department3
    Popularity at School< 1%
    77%
    OSR Score

    You don’t need to purchase any textbooks or materials since it is included in the price. Thirty-six credits are required for graduation. Tuition assistance counselors are available to help you determine the financial support available to you.

  14. University of North Carolina at Chapel Hill

    Quick Facts

    • Tuition: $9,943(in state) / $27,154(out of state)
    • Offer merit fellowships
    • Offer personalized career services
    • Alumni work in corporations like Xerox and Colgate-Palmolive

    School Wide

    Student Satisfaction77.20%
    Admission Rate24%
    Programs offered online1

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School8.53%
    76%
    OSR Score

    Princeton Review ranked this program as one of the best online MBA programs in the nation. This program requires 66 credits for graduation. This school plans to give you the advantage through offering experiential learning opportunities.

  15. University of Massachusetts-Lowell

    Quick Facts

    • Tuition: $14,590(in state) / $26,370(out of state)
    • Can complete program in just 18 months
    • Can get GMAT/GRE waived
    • Application fee is $50

    School Wide

    Student Satisfaction74.00%
    Admission Rate69%
    Programs offered online12

    Program Level

    Median DebtNot Reported
    Programs in Department3
    Popularity at School17.48%
    76%
    OSR Score

    Forty-two credits are required for graduation and 30 if you have taken the Foundations Courses during your undergrad. You have up to five years to complete the degree. The program also includes an optional elective credit for an internship for you to practice your skills in a real-world environment.

  16. Campbellsville University

    Quick Facts

    • Tuition: $11,904(in state) / $11,904(out of state)
    • Affordable tuition
    • Scholarships available specifically for MBA students
    • Offers several different start dates

    School Wide

    Student Satisfaction76.20%
    Admission Rate69%
    Programs offered online10

    Program Level

    Median DebtNot Reported
    Programs in Department2
    Popularity at School18.71%
    75%
    OSR Score

    If you’re for a school that integrates Christian values in their curriculum, then CU is the school for you. This program requires 36 credit hours to graduate. CU aims to teach students the skills they’ll need to move into managerial positions.

  17. University of Wisconsin-Whitewater

    Quick Facts

    • Tuition: $7,949(in state) / $17,448(out of state)
    • Can have a customized concentration
    • Prior business education not required
    • Application fee is $56

    School Wide

    Student Satisfaction72.80%
    Admission Rate70%
    Programs offered online5

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School31.89%
    75%
    OSR Score

    Princeton Review has ranked the University of Wisconsin as one of the best business schools. Thirty-six credits are required for graduation. You will take courses such as Internet Marketing and Buyer Behavior.

  18. University of North Texas

    Quick Facts

    • Tuition: $5,450(in state) / $12,920(out of state)
    • May be eligible for membership in the National Honor Society for Marketing
    • Classes are asynchronous
    • Can earn degree in 14 months

    School Wide

    Student Satisfaction74.20%
    Admission Rate72%
    Programs offered online3

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School19.99%
    74%
    OSR Score

    This school requires five marketing specific classes. This program requires 36 credits for graduation. University of North Texas also offers a good tuition rate at $302 per credit.

  19. Temple University

    Quick Facts

    • Tuition: $16,164(in state) / $22,158(out of state)
    • Can access classes through your smartphone
    • Offer the option of a dual degree
    • Offer four elective courses marketing-focused

    School Wide

    Student Satisfaction74.40%
    Admission Rate57%
    Programs offered online6

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School23.95%
    74%
    OSR Score

    For three years in a row, this program was ranked number one by U.S. News and World Report for Best Online Programs. There are 48 credit hours required for graduation. Temple University prides itself on delivering courses in HD quality and personalized career advisement.

  20. University of Nebraska at Kearney

    Quick Facts

    • Tuition: $5,712(in state) / $12,528(out of state)
    • GMAT/GRE may get waived
    • Offer fully online or blended courses
    • Application fee is $45

    School Wide

    Student Satisfaction71.40%
    Admission Rate82%
    Programs offered online7

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School23.72%
    73%
    OSR Score

    This program offers “live” classes where you can interact with your professor and classmates in real-time. Thirty-three credits are required for graduation. You can choose between several electives including Strategic Database Marketing and Services Marketing.

  21. Indiana University-Bloomington

    Quick Facts

    • Tuition: $8,956(in state) / $30,125(out of state)
    • Can finish in as little as 15 months
    • Personalized career advising
    • Program designed for recent graduates and professionals

    School Wide

    Student Satisfaction74.80%
    Admission Rate76%
    Programs offered online1

    Program Level

    Median DebtNot Reported
    Programs in Department1
    Popularity at School20.42%
    71%
    OSR Score

    There are 30 credit hours required for graduation. Indiana University’s online graduate programs in business are ranked #1 in the country. You will be taking courses in subjects such as performance-driven pricing or applied marketing research.

  22. Washington State University

    Quick Facts

    • Tuition: $11,224(in state) / $24,656(out of state)
    • No GMAT required
    • Offers four concentrations
    • Can graduate in just 22 months

    School Wide

    Student Satisfaction72.60%
    Admission Rate73%
    Programs offered online13

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School19.45%
    71%
    OSR Score

    WSU offers a 36-credit hour program for those looking to get in the field. Its MBA program has been ranked in the top 5 percent of virtual MBA opportunities. You will complete a capstone project and a presentation at the end, offering you some hands-on experience.

  23. Florida Atlantic University

    Quick Facts

    • Tuition: $5,467(in state) / $16,695(out of state)
    • Multiple program electives to choose from
    • May waive certain credits with undergrad degree in business
    • Offer Graduate advising

    School Wide

    Student Satisfaction76.40%
    Admission Rate60%
    Programs offered online10

    Program Level

    Median DebtNot Reported
    Programs in Department3
    Popularity at School2.16%
    70%
    OSR Score

    The FAU business school MBA program is designed to create business leaders who can adapt to new marketing practices and possess good decision making skills. This program requires 43-55 credits for graduation. You can definitely customize your degree for your specific career goals.

  24. Southeastern Oklahoma State University

    Quick Facts

    • Tuition: $4,716(in state) / $10,872(out of state)
    • Can finish degree in 12 months
    • Can start 2 weeks after application deadline
    • No GMAT required

    School Wide

    Student Satisfaction77.80%
    Admission Rate72%
    Programs offered online6

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School10.99%
    69%
    OSR Score

    You will take courses in subjects like Social Media Marketing and Contemporary Issues in Management. This is a 36 credit program. On top of all this, tuition is fairly affordable.

  25. Northwest Missouri State University

    Quick Facts

    • Tuition: $5,039(in state) / $8,908(out of state)
    • Minimum GPA required is 2.5
    • Application fee is $50
    • Have multiple start dates

    School Wide

    Student Satisfaction73.00%
    Admission Rate74%
    Programs offered online2

    Program Level

    Median DebtNot Reported
    Programs in Department1
    Popularity at School16.34%
    69%
    OSR Score

    At this school, you may be able to finish the program in only 12 months. Thirty-three credits are required for graduation. This program has an emphasis on globalization and international ethics in the modern business world.

  26. Tiffin University

    Quick Facts

    • Tuition: $12,600(in state) / $12,600(out of state)
    • Program is only 14 months
    • No application fee
    • Have multiple start dates

    School Wide

    Student Satisfaction72.80%
    Admission Rate69%
    Programs offered online17

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School3.92%
    69%
    OSR Score

    Tiffin University’s online MBA is for students who want to learn how to negotiate sponsorships and endorsements. It’s big focus is teaching you how to innovate and stay ahead of the trend. This program requires 32-36 credits for graduation.

  27. Anderson University

    Quick Facts

    • Tuition: $8,874(in state) / $8,874(out of state)
    • No GMAT required
    • Minimum GPA required is 2.75
    • Can be completed in just 20 months

    School Wide

    Student Satisfaction75.00%
    Admission Rate79%
    Programs offered online13

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School18.38%
    69%
    OSR Score

    Anderson University bases its studies on Christian principles. This degree requires 45 credits for graduation. You’ll learn how to conduct an advertising campaign as well as how to analyze customer behavior.

  28. Rivier University

    Quick Facts

    • Tuition: $10,260(in state) / $10,260(out of state)
    • Can save money on textbooks through open educational resources (OER)
    • Military-friendly 
    • Fairly affordable tuition

    School Wide

    Student Satisfaction78.00%
    Admission Rate68%
    Programs offered online5

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School9.13%
    67%
    OSR Score

    You can get started on your degree at RU at any of their multiple term start dates. Thirty-six credit hours are required for graduation. You will take some eye-opening courses including digital marketing and analytics and strategic brand management.

  29. Indiana Institute of Technology

    Quick Facts

    • Tuition: $11,466(in state) / $11,466(out of state)
    • Minimum GPA of 2.5 required
    • Classes are only 5 weeks
    • Offers free online tutoring

    School Wide

    Student Satisfaction76.20%
    Admission Rate76%
    Programs offered online12

    Program Level

    Median DebtNot Reported
    Programs in Department3
    Popularity at School4.99%
    67%
    OSR Score

    This program requires 30 credit hours. At this school, you will cover in-depth topics such as Workforce diversity, motivation, and empowerment. This program prepares you to work in several areas in an organization including advertising, product development, or even public relations.

  30. West Texas A & M University

    Quick Facts

    • Tuition: $4,496(in state) / $5,185(out of state)
    • Offers internship program
    • Affordable tuition
    • Can finish in 2 years

    School Wide

    Student SatisfactionNot Reported
    Admission Rate61%
    Programs offered online10

    Program Level

    Median DebtNot Reported
    Programs in DepartmentNot Reported
    Popularity at School14.28%
    67%
    OSR Score

    West Texas A&M University’s online master’s program has the same classes on-campus students take but can be accessed at your convenience. This program requires 31-46 hours in order to graduate. You’ll be taking classes such as Managerial Marketing or Retail Marketing.